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With Joyful Photos, Myles Loftin Shared a Powerful Message

#ChooseJOY

With Joyful Photos, Myles Loftin Shared a Powerful Message

Morgan Daniels

Myles Loftin is a 19 year old freshman at Parsons School of Design pursuing a BFA in photography. Loftin believes that "art is an important part of life and as a minority artist he wants to work to create opportunities for other minority artists to gain recognition and access in the art world through social activism and community outreach." He did just that with his project called "HOODED."

Myles Loftin, HOODED, 2017.

Myles Loftin, HOODED, 2017.

"HOODED" is showing the "black male" in a bright light. Loftin begins to use bright colors such as yellow, pink, blue and green; we are able to see a compelling narrative showing our black teens in a positive light.

Myles on this powerful project:

"HOODED is a multimedia project that humanizes and decriminalizes the societal image of black boys and black men dressed in hoodies. The media has always put a negative light onblack men in hoodies and even when you google “black boy hoodie” you get images of criminals while the search “white boy hoodie” produces cookie cutter stock photos of white teenagers smiling. I photographed four black teens/men and portrayed them in a positive light that is in direct contrast of the media representation that has oppressed us. The final product is a series of photographs,screenshots and a film that attempts to shift perception.
Society’s standards placed against black males need to be erased because they are extremely harmful and divisive. It contributes to the reason black males are targeted more by police, why we receive longer jail sentences than our white counterparts and the discrimination that we receive. This project seeks to understand where these negative portrayals come from, and how we can change them for a better future. Also, by reversing the portrayals of black and white males this project seeks to understand how the perception of both will change depending on how they are depicted."

HOODED: a film by Myles Loftin shows us how the media oftentimes categorizes the "black male." Loftin begins to fight the stereotypes for showing black males for how they truly are not how the world perceives them.